Bluetooth mobile proximity marketing platform characteristics and functions

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BlueKosmos characteristics and functions
  • Audio+Video+Bluetooth and SMS informative and promotional campaigns
  • Management through internet/intranet or standalone
  • File charging form one’s own PC to the remote or local server
  • Personalization of the sender
  • Preview of the files to send
  • Scheduling and planning of VIDEO and Bluetooth campaigns
  • Detailed statistics through read SMS messages
  • Detailed statistics of accepted, refused, failed Bluetooth messages
  • Graphic summary of the statistics with pie charts and bar charts
  • Calendar for campaigns memorization
  • Waiting time setting for Bluetooth messages acceptance
  • Setting of the number of sendings in case of failed acceptance of the previous one
  • Automatic and manual management of Bluetooth addresses “black lists”
  • Deactivable Video/Audio function
  • Management of the sole Bluetooth campaigns without video display
  • SMS Push campaigns management with mass sending to enabled numbers
  • SMS Pull with encoded message sending on key words

Manageable supported files typologies:

  • Video: 3GP, MPEG, AVI, WMV, MP4
  • Immages: JPEG, GIF ANIMATE, GIF, BMP
  • File charging from one’s own PC to the remote or local server
  • Audio: MIDI, AMR, WAV, MP3, AAC, WMA
  • Text: .TXT, .PDF, .DOC, .XLS, .PPS
  • Softwares: .SIS, .SISX, .JAR
  • SMS: standard 160 types, Long 640 types, Flash

Here follows an image of Bluekosmos Hardware:

BlueKosmos platform is configurable into three main models:

“BlueKosmos” Platform permits to manage Audio/Video/Bluetooth + SMS advertising campaigns by means of screens and Bluetooth antennas. Through the internet it is possible to remote manage several Bluestation activities even far from the agency that oversees the campaigns.

The system is divided into three online manageable operating areas:

  • Audio/Video Area: it is possible to transmit to the position short films to be viewed on screens of all sizes
  • Bluetooth Area: it is possible to transmit to the position the files to send to all mobile and fix devices equipped with Bluetooth technology
  • SMS Area: it is possible to manage SMS Pull activities (automatically encoded answers on specific key words) and SMS Push (mass-message sending to enabled numbers)

The platform allows the planning of an AUDIO/VIDEO programme just like a television one, with Bluetooth and SMS (Push&Pull) supports.