Bluekosmos strength is not only the opportunity to manage several Bluetooth campaigns “wherever YOU ARE” but even the chance to choose between sending only files or transmitting from personalized totems videos associated to the files previously sent.
This double possibility of utilization allows the platform to become a very strong point in every Bluetooth marketing campaign arranged for great events, where many sponsors and information must be conveyed. The cleverness of the platform consists in the Netkosmos dedicated server that can be accessed through a simple web interface for the organization and the management of the campaign.
Communication among clients, the Bluekosmos server and the hotspots or totems with video+Bluetooth is always bidirectional.
This solution allows to observe real-time the trend of the existing proximity marketing campaign, because the system provides detailed reports about every identified Bluetooth device, finds how many Bluetooth devices refused or accepted the message and how many of them came out of the antenna range, being no more reachable.
Blacklists system is based upon the unambiguous MAC Address of every mobile phone and allows to avoid SPAM messages.
It is possible to establish how many times bluekosmos must require acceptance to a Bluetooth device and how long this request remains valid to be accepted.
With Bluekosmos it is possible to manage efficiently a proximity marketing campaign based on Bluetooth and video supports. It is also possible to use either the Bluetooth or the video function only.
Bluekosmos is a really configurable and scalable product and can be adapted to any requirement, satisfying a big advertising agency as well as a small company that, on particular occasions or during advert events, can choose Bluekosmos Bluetooth technology for its advertising campaign with the assurance of a simple and effective use, based on few clicks, combined with a huge quantity of solutions.